Category Archives for Communication

If You Seek To Persuade, Don’t Get Too Cute With Language

Written by Mike Shapiro | March 7, 2019

Most people have two questions about bitcoin: 1. Will it ever really go mainstream, and 2. What the heck is it? Even articles that purport to demystify the topic succeed only in deepening the mystery: “At the core of the Bitcoin system is the blockchain, a ledger that records the rightful owner of every balance of Bitcoin in […]

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